What, How, Why
What is The Craftory?
We’re an investment house as revolutionary as the challengers we back. That's investment house, not investment fund: We're permanent capital, building a new house of brands. We're not here to buy and flip quick.
We are cause capital, counter-corporate and anti traditional VC. We’re a frontline stronghold for the next generation of fearless consumer brands. We're a gang of friends, determined to fuel growth and amplify the impact of the world’s boldest CPG challengers.